If you ignore this principle, it’s essentially the same as passively letting everyone and everything else around you decide what you will be and what you will do.įurthermore, it’s surprisingly easy to drift away from what’s most important to you. Nothing happens without those two creations. And the second is when you align your actions to your imagination. The first creation happens in your mind-it’s where you envision what you want to accomplish. But the inarguable fact is there are always two creations to everything you see or experience. Then periodically re-center to your mission to make sure you’re still on track. This is a best practice for success whether you’re leading a small salesforce or a larger regional organization, or you’re in a more senior sales executive role. Whether you’ve just been promoted to sales leader or you’ve been one for many years, the habit of beginning with the End in Mind involves setting your own goals and intended accomplishments, identifying the roles you play, fixing your priorities, and then sharing those frequently with your team. I didn’t get the role because I was already a great leader.” A powerful first step in becoming one is to define your End in Mind by developing a mission statement. I was just a good individual contributor hitting my numbers, and someone asked me to take on this role. I’ve talked with hundreds of sales leaders who’ve said, “I wasn’t trained to be a sales leader. In our latest point of view, The 7 Habits of Highly Effective Sales Leaders: Habit 2 – Begin with the End in Mind, we discuss how this principle of leadership can help you take charge of what you create and make you more likely to achieve it. Covey in his groundbreaking bestseller, The 7 Habits of Highly Effective People. The habit of Beginning with the End in Mind was introduced 25 years ago by Dr.
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